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USA: High gasoline prices do not promote alternative fuel options

Analysing whether prices are influencing the types of vehicles consumers are purchasing, experts of the US Fuels Institute, found out, that sales of crossover and sport utility vehicles do not seem to be significantly influenced by retail fuel prices, indicating that consumers consider other more influential factors during the sales process. For example, data shows that sales for SUVs have increased 51 per cent from 2010 – 2014 and have been relatively stable despite fuel price volatility. Conversely, sales of alternative fuel options, like battery electric vehicles, hybrids and plug-in-hybrids, which typically deliver more miles per gallon than similar gasoline vehicles, do not seem to experience a significant increase in sale when fuel prices rise.

The Fuels Institute, founded by the National Association of Convenience Stores, is a non-profit research-orientated think tank, dedicated to evaluate market issues to vehicles and the fuel that power them.